![]() ![]() ![]() The Pit and The Pendulum was written by Poe in 1842. His short stories “The Raven” and “The Tell Tale Heart” completely transformed the genre of the horror story with his masterful tales of psychological depth and insight. When crafted powerfully, the results can be iconic and unforgettable.Įdgar Allen Poe (1809-1849) is known for his tales of mystery and macabre. By embedding your brand’s promises within a narrative, the story adds context to help people experience it more naturally. Stories help make brands easier to remember. Branding is the practice of revealing the authentic brilliance that elicits those feelings, and makes them memorable. Great brands evoke an emotional response when people encounter the product, service or company they represent. ![]() >Is your brand ready for the changes ahead? Challenges are often the catalyst for changes. ![]()
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